which micro-region’s sales are sagging and why
sales performance comparison to competitors by category
what is the real demand in each separate micro-region
which micro-regions require commercial efforts
which field of work personnel should be directed into the micro-regions
how can distribution be adjusted to increase sales
how to adapt the portfolio to the demand in specific micro-regions of the city
how to adjust the price in the local conditions of a particular geography
how effective is the current combination of brands in different areas